Why opt for a SMO and Media buying Agency

Why opt for a SMO and Media buying Agency

SMO when designed to drive traffic from social media sites. In today’s digital world, most of us spend a considerable time on social media for multiple purposes which makes it even more important to have a strategy in place .This demand having experts on board with an SMO Agency. The SMO marketers need to reach audience of certain interests that relates to the products and services of the business. Social media as a source of driving traffic cannot be escaped looking at the... Read More
A Sneak Peak into a day of a Digital Marketer

A Sneak Peak into a day of a Digital Marketer

Marketing has changed a lot in past few years than in the previous 50. Why? Digital Marketing which is different than traditional media. Its channels and methods enable real-time implementation, analysis and changes in marketing campaigns. This way you get the ability to see what is and isn’t working. Digital Marketers are often asked, “so it’s basically advertising?” or “do you spend whole day on Facebook and Twitter?” “This must be very easy, even I want to be the... Read More
Part I: Make the Condign Use of Digital Marketing Tools

Part I: Make the Condign Use of Digital Marketing Tools

Is your company using the right Digital Marketing tools to generate business online? Although each tool offers your company a way to build rapport with the market, but, being a marketer, you must understand what combination of tools out of oil will work better for your business. Below is what you must understand as a marketer about the key digital tools available. 1. Google Search: A very powerful and productive tool if you know which keywords you want to focus on and if you... Read More
Big Data: A Catalyst for Innovation in Social Media Marketing

Big Data: A Catalyst for Innovation in Social Media Marketing

The explosion of innovation is a pervasive phenomenon, every time when we think that marketers are satiated and we began settling down with the innovations, somebody brings some new terminology and the haste begins from square one. We are talking about this because this has repeated once more and the term is called “Big Data” which also has the potential to have significant impact on Social Media. Big Data refers to vast amount of data in a structured and unstructured form having... Read More
Impact of Social Media on ROI generation for Business

Impact of Social Media on ROI generation for Business

Businesses are becoming more and more active and engaging on social media. And as they are engaging more and more with their prospects and consumers, translating “likes”, “follows” and “pins” into sales generation becomes much stronger priority. While businesses can see their metrics to count upon their performance on social media, the area that needs to be focused at the end of the day is impact of social media on commerce. We all have realized that ecommerce and social... Read More
Why is SEO, the need of the hour for any business entity?

Why is SEO, the need of the hour for any business entity?

Search Engine Optimization is an essential online marketing tool which holds an important position in elevating an identity to a newer tangent online. Having positive market credibility is a must for sustained growth of a business; it helps to act as a first indirect interaction with a potential customer. It holds a lot of prominence in the world of digital marketing assuring customer satisfaction by providing desired results. Let’s get familiar with its benefits and understand why... Read More
Know how to Grow Your Audience via Pinterest!

Know how to Grow Your Audience via Pinterest!

Pin more often, consistently and frequently Apt timing is highly important when it comes to extending the reach to global audiences, it’s often better to spread your content out over a span of the whole 24 hours so that you don’t miss out on people in other time zones. This exposes you to more audience more frequently and often leads to more pins, shares, and comments as a result. Experts recommend pinning as much as 15-20 times a day, but if you’re a small company or brand,... Read More
Ever heard of the Social Media Workout, Here’s a sneak peek

Ever heard of the Social Media Workout, Here’s a sneak peek

Regularity and balance is the name of the game for profound social media; any fitness enthusiastic will say that regular exercising is way better and effective than irregular intense exercising once or twice a week. The same holds true for social media devoting half an hour to it every day will benefit you more than three hours once a week.   Here’s a regular half an hour social media workout that would help any marketer grow and engage their audience and gain influence in... Read More
Exploring the Greater Benefits of Social Media Marketing

Exploring the Greater Benefits of Social Media Marketing

Social media marketing is becoming the crowning stroke for businesses to spread their word of mouth virtually. It enables businesses to untap the market potential by reaching out to millions with simple social channels and marketing strategy. Global business entities across the globe are discovering different ways by which social media can contribute to the success and growth in overall areas of their company. According to statistics revealed by Hub spot, 92% of all marketers... Read More
Build your brand with Instagram with some tested tricks

Build your brand with Instagram with some tested tricks

Instagram is a social platform that has attained a remarkable reach and flared tremendous growth. In fact, to be precise Instagram grew to over 400 million users this past year.Despite having a proliferating reach, many business owners are still overlooking its marketing potential. As a result, unfortunately they’re leaving high levels of engagement, brand awareness, and even profit on the table.   Here are some ways to use Instagram to build your business and... Read More