5 Best CRM Practices and Trends that You Must Know

Every business has data, let’s use it. Customer relationship has lot more than just gathering customer information and arranging them tidily in a system. In order to maximize the impact of customer relationship management system on your customer service you need to incorporate new trends that will challenge marketers. So, It’s time to re-imagine how […]

Enhance Your Decisions with Online Marketing Metrics

When starting out, in business digital marketing campaign the weak area is often analytics. The marketing decisions are mostly based on hunches and predictions. This may lead to failure even if you are getting everything right. To overcome this issue there are some solid metrics which helps in removing unpredictability. And if you are just […]

How to Escape Mobile Ad frauds

Before beginning with today’s blog, let’s see some figures revealed from a study a by US-based mobile marketing company Tune: India represents 7.4 per cent of the world’s mobile app ad clicks, which is a 164.3 per cent increase in one year. In India, 5.5 per cent of the consumers installed an app after clicking […]

4 Reasons that Justify the Need of Different Content Approach for B2B and B2C Brands

Content Creation has become a pervasive dimension to succeed in the world of internet marketing but marketers need to understand the distinct and fundamental differences in B2B and B2C marketing. What works for one usually doesn’t work for other. Below are some of the differences marketer need to consider while creating content for B2B and […]

4 Steps to Optimize Marketing with CRM

When your company interacts with your customers the process can involve various people within both organizations by making use of a variety of methods. And the vital tool that is utilized in this process of communicating with customers that has the potential to serve the best service experience possible is Customer Relationship Management. Typical CRM […]