What Not to Do while Planning Digital Marketing Campaign

What Not to Do while Planning Digital Marketing Campaign

With rapid advancement and dynamic changes in technology, it is definitely hard to keep up the pace in market with the same old budget. Well this realization is not held awaited for long as a report on Marketing Budget 2015 revealed that 77% marketers are of view that they intend to increase their budgets in 2015. This shows a significant increase of 8% since last year. Major digital marketing strategies comprises of visual marketing, mobile marketing, and online marketing tactics... Read More
Mobile SEO: Prompting Facts for Digital Marketers

Mobile SEO: Prompting Facts for Digital Marketers

World has gone mobile, everywhere we see people hooked up on their smartphones or a gadget. Why wouldn’t they do so? Especially when smartphones has the capabilities of a personal computer where in almost every transaction can be easily done online. These trends are the clear indication of how the world has truly gone mobile, with smartphones and tablets becoming equally primary media channel as laptops and desktops for getting all kind of information. Also these facts indicate... Read More
Tips to Craft a Favourable Mobile Advertising Experience

Tips to Craft a Favourable Mobile Advertising Experience

Discussions has now shifted from ‘why’ advertising to ‘how’ advertising. Everyone is well verse with the reason behind adopting advertising, what’s important today is doing so while maintaining a smooth and engaging user experience.  Find out how you can craft a favourable mobile advertising experience, successfully turning ad formats into app features.   1. Variegate your ad formats   When introducing mobile ads into your app, the intent should... Read More