The After effects of Google’s “Mobilegeddon”

The After effects of Google’s “Mobilegeddon”

“Mobilegeddon” the major update to Google’s search algorithm rolled out on 4/21/2015. This mobile-friendly algorithm update by Google penalized websites that did not provide a positive user experience for mobile users via effective & responsive mobile site. For marketers worldwide, that translates to ranking changes and for ecommerce marketers, this means changes in visits, orders and gradually revenue. The changes are perceived to be positive or negative based on site’s... Read More