Big Data: A Catalyst for Innovation in Social Media Marketing

Big Data: A Catalyst for Innovation in Social Media Marketing

The explosion of innovation is a pervasive phenomenon, every time when we think that marketers are satiated and we began settling down with the innovations, somebody brings some new terminology and the haste begins from square one. We are talking about this because this has repeated once more and the term is called “Big Data” which also has the potential to have significant impact on Social Media. Big Data refers to vast amount of data in a structured and unstructured form having... Read More
Impact of Social Media on ROI generation for Business

Impact of Social Media on ROI generation for Business

Businesses are becoming more and more active and engaging on social media. And as they are engaging more and more with their prospects and consumers, translating “likes”, “follows” and “pins” into sales generation becomes much stronger priority. While businesses can see their metrics to count upon their performance on social media, the area that needs to be focused at the end of the day is impact of social media on commerce. We all have realized that ecommerce and social... Read More
SEO Moving Beyond Keywords

SEO Moving Beyond Keywords

When we say SEO, the very first thing that comes in our mind is keywords optimization. With the updates like Google Panda which started trying to weed out the process of keyword-stuffing or writing fuller content, keyword selection and strategy is still prevalent as a valuable part of the Search Engine Optimization process for any marketer. Today, keywords have lost their dominance. And if you make efforts to succeed just by keywords strategy they will work against you, either... Read More
Social Media Marketing establishing a robust presence in Digital World

Social Media Marketing establishing a robust presence in Digital World

Nowadays, it isn’t enough to have a website for your business – your digital storefront extends to social media marketing sites like Facebook and Twitter, and it’s time to start recognizing its importance for your business. According to Hubspot, 92% of marketers in 2014 claimed that social media marketing was important for their business, with 80% indicating their efforts increased traffic to their websites. And according to Social Media Examiner, 97% of marketers are currently... Read More
Ever heard of the Social Media Workout, Here’s a sneak peek

Ever heard of the Social Media Workout, Here’s a sneak peek

Regularity and balance is the name of the game for profound social media; any fitness enthusiastic will say that regular exercising is way better and effective than irregular intense exercising once or twice a week. The same holds true for social media devoting half an hour to it every day will benefit you more than three hours once a week.   Here’s a regular half an hour social media workout that would help any marketer grow and engage their audience and gain influence in... Read More
Exploring the Greater Benefits of Social Media Marketing

Exploring the Greater Benefits of Social Media Marketing

Social media marketing is becoming the crowning stroke for businesses to spread their word of mouth virtually. It enables businesses to untap the market potential by reaching out to millions with simple social channels and marketing strategy. Global business entities across the globe are discovering different ways by which social media can contribute to the success and growth in overall areas of their company. According to statistics revealed by Hub spot, 92% of all marketers... Read More
Top SEO Company Can Render Effective Services

Top SEO Company Can Render Effective Services

Internet has become a very useful element in the world of business activities. The tools used by the companies to yield best results are marketing tools. These tools utilize the internet to meet the end and give the efficient results. The websites are designed and then uploaded with the help of the internet. The web presence has become an essential tool to increase the marketing efforts of the companies. The websites always looks to get featured in the high ranking pages of the search... Read More
The Growing Demand of Social Media Agency

The Growing Demand of Social Media Agency

Delhi being the capital of India also serves as an important trade center which connects the entire country with a strong infrastructure. The city has a high demand in the commercial sector for various types of networking. The entire globe has shrunk and become one in the language of social media networking. The podium has emerged as a very strong base for connectivity among people belonging to different walks of life.   People have connected with each other and the channels... Read More
Benefits of Social Media Marketing for Business

Benefits of Social Media Marketing for Business

In this tech savvy world where there is a huge competition and to be ahead of the competitors it is imperative for the organisations to utilise the distinctive and the advanced methods for marketing their product and service to the customers. In the recent years, social media is being used by people across the globe and to use this platform for business will be an advantage and a step towards success in this digital era. Social media has emerged as a pertinent platform that is... Read More